How to reduce the fear factor at the negotiating table
Stress and aggression trigger the brain’s threat system. So many negotiations are unsatisfactory because we dive into money and numbers...Read more
No more price concessions! Tradeables are your secret weapon!
Being squeezed on price? Know your tradeables! Alternative options that cost you ...Read more
Want to sell more … shut-up and listen!
The more you tell, the less you sell! The human brain is designed to solve problems. Imagine in our...Read more
Want to play guitar like Jimi Hendrix – is it nature or nurture?
Is it natural talent, or could you too play guitar like Jimi Hendrix? As far back as I can remember,...Read more